Specific Athletic Movement Emulators

S.A.M.E.

SAME which stands for Specific Athletic Movement Emulators was founded in Los Angeles in 1989. The founder, Kenn Hundley had been designing and manufacturing weight lifting and exercise equipment since 1982 for his company Perfect Body Fitness Equipment. While working with body builders and athletes he gained valuable knowledge in the fields of bio mechanics and kinesiology.

Kenn was already an experienced inventor with patents on exercise equipment as well as automotive and aerospace tools which enabled him to develop an enlightened sense of physics. When he started to play golf on a more regular basis he decided take some golf lessons. Kenn grew up in a baseball family. Kenn even played one season of minor league ball for the Cubs.

All of this baseball history was not helping his golf game. It did not take long to realize that the golf instructors could play very well and explain the mechanics of golf well but they could not get Kenn to learn or feel these mechanics. He knew that there was a disconnect between what the instructors knew and what they could get Kenn's body to learn.

This is when Kenn decided to try a different approach to learning. He decided that he would video tape several golfers who were very good at the time (Freddie Couples and Davis Love III). He then played the video tape back one frame at a time and he drew dots on all of their body joints. This allowed him to see what the pro golfers were doing and when they were doing it. From this information Kenn built the first movement specific, resistance specific and sequence specific golf training aid which he named the Golf Swing Emulator or GSE.

While working with many golfers, Kenn started to notice that when the golfers were using the GSE, they were learning the fundamentals of a really efficient golf swing 10 times faster than the golfers that were just taking golf lessons. He started to study neurology to find out why the learning was accelerated for those golfers using the GSE. As a result of his research Kenn is able to explain how real motor memory is created and retrieved at different ages.  He also discovered what he calls the DEFAULT SWING which everyone has the ability to develop.  This research  is a very useful tool for golfers and instructors alike. You can find this information on the home page  under HOW THE BRAIN LEARNS THE GOLF SWING.